Always free to clean up. Pro is for big libraries.

Every photo gets the same 20 checks in both. Pro adds batch tools and finer control, for getting through a big library in fewer passes.

What the free app does and what Pro adds, by job
By jobFreePro
Picking
Best-shot picksEvery group, the same 20 checks, and the reason chips under each photoThe same picks
Keeping more than oneKeep as many as you like, by handBonus Keepers keeps a second shot for you when it shows something your pick doesn't, like a different moment, view, or expression. It names the reason, you can undo it, and you choose how many photos a group may keep.
Why the pick leadsThe reason chips under each photoBest Shot Insights: why the pick leads, the score for every check on each photo, and re-weighting the checks to your taste
Review layouts on MacCompare, two photos at a timeN-up and Cull Table
Cleanup
Duplicates and blurry photosClear them all from one screenThe same
Similar shots and screenshotsSimilar shots a group at a time. Screenshots one at a time on iPhone, or selected in bulk on MacThe same
Quick CleanupClear each category from its own screenOne plan across exact duplicates, burst extras, similar photos, blurry photos, large unwatched videos, and video compression. You set how far it reaches, look over the plan, and it clears in one pass.
Video
Similar videosStandard matching, with the side-by-side compare lined up to the same momentDeep video matching, which also catches crops, trims, and re-encodes
CompressionEvery output size and frame rate, quality up to the second-highest setting, and compression up to Medium, with the measured visual changeThe highest quality setting and the two strongest compression levels
Compress AllCompress videos one at a timeYour whole library in one run. Each copy is checked before its original is deleted, and you confirm the deletions in batches.
Trim and stillsTrim in Apple PhotosFrame-accurate trim before compressing, and Best Frame, which finds the sharpest still in a clip and saves it as a photo
Albums
Album suggestionsCreate or merge suggested albums one at a timeOrganize every suggestion in one pass, after you look over the plan
Records
Cleanup HistoryEvery batch with its recovery deadline, receipt export, and the lifetime reportThe same

In both: nothing is deleted until you confirm, deleted items stay in Recently Deleted for 30 days, and Keepworthy doesn't upload your photos or videos, because the analysis runs on your iPhone or Mac.

What do I lose if I stay on free?

Not the checks. You'd work through a big library a screen or a group at a time instead of in one pass, and you'd keep extra shots by hand.

$19.99, once

That's the launch price. It goes to $29.99 when the launch window ends, and a later price change doesn't affect Pro you already bought. One purchase covers your iPhone and your Mac, and you can share it with your family through Family Sharing. You buy Pro inside the app.

Coming soon to the App Store

Download on the App Store The download is the free app. Also on the Mac App Store
Is there a subscription?

No. Pro is a one-time purchase.

Does one purchase cover my Mac?

Yes. One Pro purchase covers your iPhone and your Mac when both use the same Apple Account.

Can I share Pro with my family?

Yes, through Family Sharing.

Does Pro run different checks?

No. Free and Pro run the same 20 checks on every photo. Pro lets you re-weight them to your taste, which can change the order.